2009 The Year Of Continuity & Membership Sites

So 2009 is here already and with it brings fresh ideas, fresh plans and a desire to do things bigger and better than last year. One of the things that i do at the beginning of every new year is spend a day with a pen and a pad away from the PC and empty my brain as to what i want to achieve in the twelve months that will follow. No matter how small or how big these dreams and goals are I write them down and then work through them from start to finish to prioritise them in the order that i want to achieve them.

Something that i noticed after i spent a few hours writing down and planning my goals for the year is that continuity income will be a major revenue stream for me during 2009. Now its not that i want only build membership based websites this year but rather all of the sites I plan to build will have some kind of continuity or recurring income stream built into them.

I’m sure you’ve had it drilled into your head time and time again that you must have a continuity program offered on the backend, but the fact is most people know this but they just simply don’t do it! For some reason people think that continuity is creating a membership site that sells for $47 per month. Wrong. Yes this is a great business model and it works brilliantly but it works just as well if not better on existing sites. “Oh but Nick i just have a mini site selling a $17 ebook, i can’t create a recurring income for this” That’s plain BS! If you have a website that sells an information product, adding a continuity program to your back end and offering it to existing customers is the easiest way to boost you revenue from that site. Read that last sentence again just so it sinks in!

that i offered as an product on my site. I literally spent that day (and some of that night) creating the membership and had it live the next day. The initial offering to my customer list was great with many deciding to take up the discount lifetime Here’s a little case study for you, one of my niche sites has been ticking away quite nicely for around 2 years earning a nice little income off the sale of a $27 ebook. Late last year i decided to pay some more attention to this site and try boosting the income. The first thing i did was created a simple 45 minute dvdupsell at a cost of $47. Instead of just hosting the video on the site i offered a it as a physical DVD and shipped it through Kunaki. It worked brilliantly. I left it like this for a while untill i stumbled upon Kyle Tull’s overnight membership site product. After going through his video course i was shocked at the methods and strategies he uses to easily create quality mini membership websites in no time flat. If you thought you needed expensive software, loads of content and even more time to put together a membership site, you don’t! Ther are quicker, easier and less time consuming ways to create a membership site. After going through his course i came up with the idea of creating a continuity offer for my existing customers of this particular site and offered them the opportunity to join as a charter member for only $10. Many existing customers took me up on this offer and from then on i promoted it solely as a backend product that sells for $19.95 per month. The end result of the the upsell DVD and the continuity offer…

I tripled the revenue of this one website!

Remember, if you have an existing product that you are selling you are in pole position to simply plug in a membership component to your sales funnel and start enjoying the extra profits. It doesn’t have to be a fully fledged membership site it can be something as simple as offering your existing customers an affiliate product that pays a monthly commission through your autoresponder or even setting up your own membership program using only an autoresponder sequence… Now that’s got you thinking hasn’t it!

I found Kyle’s Overnight Membership Site course so good that i bought the rights from him, so if you want to discover how you can build a continuity program literally overnight in any niche market make sure you check it out.

If you haven’t done so already, write down some goals that you want to achieve this year. Print them out in the order you want to achieve them, stick them in your office and make 2009 your best yet!

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